Wavy is a cross-platform discovery app that lets music lovers stay up-to-date with what friends are listening to on different streaming services, effortlessly create and export playlists from a variety of curated user-defined parameters, and never miss out on favorite artist performances and upcoming events in their hometown or while away on travel.
In addition to the overall concept and design direction of the app, I was responsible for creating user personas, low-fidelity wireframes, site architecture/mapping and user flows. Finally, the design discovery phase to create the look and feel resulted in a fully established style guide including color palette, typography, photography style and tone of voice. Let’s get wavy!
Role Creative Direction, Design Direction, Product Design, UI/UX